The Media Business

Chapter 3
New Media

Before taking this class, I had never considered Apple or Google to be media. Goggle more so than apple, but still not what I think of as typical media. But honestly This is exactly why new media can be concerning. The very idea that mass audiences are consuming info from these groups without realizing it is a little frightening. To me this means that the new media has more of an influence on the public because they can directly impact the opinions of patrons discretely.


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